The best consultative salespeople I know tell me that sales calls are not about us. The time is all about meeting the needs and expectations of the buyer. I launched my digital marketing company because there simply isn’t a better way to reach so many, so quickly, for so
One of the fastest-growing trends in search engine optimization SEO is voice search. Much like mobile devices invaded our daily lives ten years ago voice-activated devices such as Amazon’s Alexa and others have invaded our households. Everything from finding out what the weather is or nearest pizza restaurants can be
An interesting fact to consider when performing your next keyword research for search engine optimization SEO. In accordance with Oban Multilingual, 70% of search queries are not in English. For us who we think our primary audience is in English but we are missing a larger international audience. If considering
According to senior industry expert head of finance at Google, Hanne Tuomisto Inch, who reported that 18-34-year-olds in 2018 and analyzed their searches, 60% of those business-to-business (B2B) buyers only go on to research one or two specific brands. In addition, the use of search and social networks has increased
Search engine optimization (SEO) and search engine management (SEM) are sometimes confusing and people use these terms interchangeably, disregarding the differences. The term among marketers search engine optimization is an element of SEM. An act of optimizing an internet website, search engine optimization is used basically for organic and natural
Nearly 80% of all the media that we have comes through digital marketing channels today. Media and Internet use have given rise to a brand-new advertising concept. It’s a broad area and regarded as the future of business development. Digital marketing is the most often used term for online marketing
Take a moment to remember the last 10 websites you visited. Scratching your head? Converting visitors to customers represents one of the single most important measurements of business success. When a visitor comes to your site, you want them to have a sense of discovery. This
If you want to reach the largest audience, If you need to be memorable, If you intend to build the kind of trust that turns a viewer into a buyer, High-quality video is essential. Website videos increase conversions by over 80%. Small businesses get even more by giving the public a
What is the purpose of any brand? It is to create faith. That well-earned trust begins with a clear message delivered in the language of your customer’s needs and expectations. It is highly unusual for faith to begin when a potential customer sees your message. But, it is the consistency
In today’s competitive landscape, orchestrating successful digital marketing strategies requires a clear strategy in a variety of areas. What are the questions you need to ask? How can you make the most informed decisions? How can you develop full transparency from the vendors who support you? Success Media Services has
