Tag: digital marketing

PPC ads pay per click ad Success Media Services

Navigating Pay Per Click Advertising

What is PPC advertising?   Pay-per-click advertising or PPC is an online advertising platform in which advertisers pay each time a visitor clicks on one of their online ads.   There are many types of PPC ads, but the most common type is a paid search ad. These ads appear

Read More »
Search Engine Optimization (SEO) Replaces Traditional Marketing

Over 40,000 Hits Every Second and Growing

A Growing Shift in Marketing   40,000. That’s the number of searches asked every second on the world’s leading search engine Google. That’s over 21 trillion every year and growing! With such tremendous popularity and use many successful businesses have now focused on harnessing the power of search engines and

Read More »
Touch Background

Why Are You Losing Your Easiest Sales?

Let’s begin with two basic assumptions:   There are people and organizations out there that want to do business with you.   The purpose of a website is to generate more business.     All too often, new business owners and small to midsize businesses will put up a website

Read More »
website design navigation use

Website Design Navigation Techniques

In previous articles we discussed the importance of major sections and style in a good website design. This article moves us one step closer to a great website design by properly placing navigation throughout the website.   Good navigation in any website design is important because without it designed properly

Read More »
abstract pablo picasso

How Memorable Is Your Website?

Picasso is Picasso because his work is memorable. Take a moment to remember the last 10 websites you visited.   Scratching your head?   Converting visitors to customers represents one of the single most important measurements of business success.   When a visitor comes to your site, you want them to have

Read More »
camera lens

The Single Most Important New Tool for Digital Marketing

If you want to reach the largest audience, If you need to be memorable, If you intend to build the kind of trust that turns a viewer into a buyer, High-quality video is essential. Website videos increase conversions by over 80%. Small businesses get even more by giving the public a

Read More »

3 Essentials For An Unforgettable Online Brand

What is the purpose of any brand? It is to create faith. That well-earned trust begins with a clear message delivered in the language of your customer’s needs and expectations. It is highly unusual for faith to begin when a potential customer sees your message. But, it is the consistency

Read More »
shocked at digital marketing

Before You Invest in Another Digital Strategy – Read This

In today’s competitive landscape, orchestrating successful digital marketing strategies requires a clear strategy in a variety of areas. What are the questions you need to ask? How can you make the most informed decisions? How can you develop full transparency from the vendors who support you? Success Media Services has

Read More »
^